Bibliographic citations
Quiñones, R., Rojas, J. (2020). Estudio de prefactibilidad para la industrialización de galletas a base de cañihua en la región de Cusco, 2019 [Universidad Andina del Cusco]. https://hdl.handle.net/20.500.12557/4206
Quiñones, R., Rojas, J. Estudio de prefactibilidad para la industrialización de galletas a base de cañihua en la región de Cusco, 2019 []. PE: Universidad Andina del Cusco; 2020. https://hdl.handle.net/20.500.12557/4206
@misc{renati/1123196,
title = "Estudio de prefactibilidad para la industrialización de galletas a base de cañihua en la región de Cusco, 2019",
author = "Rojas Grandez, Jessica María",
publisher = "Universidad Andina del Cusco",
year = "2020"
}
The main objective of this pre-feasibility study is to carry out the market study, technical study, economic-financial study, the industrialization of cañihua-based cookies, in the province of Cusco. The competitive advantage of the product is its high nutritional value and its high iron content. Today the biscuit industry is characterized by the variety of flavors, shapes, texture and energy intake. The main objective of the project is to enter the market through cookies based on Andean grains, it is projected to reach the sixth year of operation with an annual demand of 227, 274. kg. The main objective is to satisfy 0.21% of the apparent internal demand (DIA), it is for this reason the cost of the product is similar to the competitors that participate in the same line of business, The target audience is made up of the population from 0 to 24 years old belonging to the NSE C and D, who lives in the province of Cusco, and who are interested in consuming cañihua-based cookies. The plant has an annual capacity of 327,600 kilograms and an area of 400 m², which is located in the San Sebastian district of the Cusco province. The location has a proximity to the target market generating a guarantee of operational and commercial continuity. The total investment for the project is S /. 1,097,991.51, the 50% that is financed through an effective annual rate (TEA) of 18%. The current net economic value is S /. 949,186.34 with an internal rate of return of 51%, which is greater than the minimum admissible rate of economic return The financial evaluation showed a financial net present value of S / 1,093,421.64 with an internal financial rate of return 97% which is greater than the minimum admissible rate of financial return, the viability of the project and financial return are demonstrated.
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