Bibliographic citations
Condori, G., (2017). Estrategias de mercadeo para el posicionamiento del queso de oveja de la empresa Inversiones y Servicios Trepal S.A.C [Tesis, Universidad Nacional Agraria La Molina]. https://hdl.handle.net/20.500.12996/3237
Condori, G., Estrategias de mercadeo para el posicionamiento del queso de oveja de la empresa Inversiones y Servicios Trepal S.A.C [Tesis]. : Universidad Nacional Agraria La Molina; 2017. https://hdl.handle.net/20.500.12996/3237
@misc{renati/1117251,
title = "Estrategias de mercadeo para el posicionamiento del queso de oveja de la empresa Inversiones y Servicios Trepal S.A.C",
author = "Condori Quispe, Gloria Valentina",
publisher = "Universidad Nacional Agraria La Molina",
year = "2017"
}
The current research has the main objective to develop marketing strategies for the company Inversions and Services Trepal S.A.C, that allows the positioning of the sheep cheese and the increasing of the sales in the market of Metropolitan Lima: because the sheep cheese is a firts necessity consumer product that is mostly consumed by class A and B.As a result of this segmentation, strategies are being developed to postition it in the minds of consumers in all sectors of Lima
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