Bibliographic citations
Perez, S., Rodas, J. (2022). Influencia de la comercialización de café en la rentabilidad de la Cooperativa Agraria Aproeco, provincia de Moyobamba, periodo 2013-2019 [Universidad Nacional de San Martín. Fondo Editorial]. http://hdl.handle.net/11458/4490
Perez, S., Rodas, J. Influencia de la comercialización de café en la rentabilidad de la Cooperativa Agraria Aproeco, provincia de Moyobamba, periodo 2013-2019 []. PE: Universidad Nacional de San Martín. Fondo Editorial; 2022. http://hdl.handle.net/11458/4490
@misc{renati/1058913,
title = "Influencia de la comercialización de café en la rentabilidad de la Cooperativa Agraria Aproeco, provincia de Moyobamba, periodo 2013-2019",
author = "Rodas Davila, Jhaky Jherly",
publisher = "Universidad Nacional de San Martín. Fondo Editorial",
year = "2022"
}
For the region of San Martin, coffee is an important economic activity which benefits more than 24,000 rural families. The APROECO Agrarian Cooperative, located in the province of Moyobamba, Department of San Martin, is made up of small coffee growers who sell coffee in both the domestic and foreign markets. The cooperative's profitability has declined in recent years, resulting in low liquidity levels and net losses. The objective of the research was to determine how coffee marketing influences the profitability of the APROECO Agrarian Cooperative, province of Moyobamba period 2013 - 2019. The research was applied at an explanatory level, non-experimental design - longitudinal trend and the method used was hypothetical - deductive along with mathematization. The following conclusions were reached: The export of coffee has an influence of (-0,052) units in the profitability levels of the Agrarian Cooperative Aproeco, period 2013-2019. Similarly, domestic trade has an influence of (0,052) units in the profitability levels of the Agrarian Cooperative. Likewise, coffee marketing has a share of 82,09% in sales during the period 2013 - 2019. The calculated econometric model indicates that coffee marketing explains 6,5% of the company's profitability; in addition, a Pearson coefficient equivalent to 0,255 was obtained, whose value shows a weak positive correlation. Therefore, it is concluded that coffee marketing has a 0,057 influence on the profitability of the APROECO Agrarian Cooperative.
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