Bibliographic citations
López, M., (2021). Propuestas ejecutadas para alcanzar los objetivos comerciales de comercializadora y distribuidora Jiménez S.A.C., en la provincia de Talara [Universidad Nacional de Trujillo]. https://hdl.handle.net/20.500.14414/16324
López, M., Propuestas ejecutadas para alcanzar los objetivos comerciales de comercializadora y distribuidora Jiménez S.A.C., en la provincia de Talara []. PE: Universidad Nacional de Trujillo; 2021. https://hdl.handle.net/20.500.14414/16324
@misc{renati/1049878,
title = "Propuestas ejecutadas para alcanzar los objetivos comerciales de comercializadora y distribuidora Jiménez S.A.C., en la provincia de Talara",
author = "López Valdiviezo, Miguel Angel",
publisher = "Universidad Nacional de Trujillo",
year = "2021"
}
ABSTRACT This report entitled Proposals executed to achieve the commercial objectives of Comercializadora y Distribuidora Jiménez S.A.C, from June 2018 to September 2021, in the province of Talara, has the purpose of detailing the Action Plan that was developed to achieve the commercial requirements of the organization, the direct observation method was used, gathering relevant information from the workplace itself, by the distributor and the Nestlé brand, interviews were applied to customers for data collection, which were used to get to know the customer and take decisions focused on improving the quality of the care service and optimizing the organization's resources. The proposals are aimed at maximizing the number of active customers in purchases, that is, promoting the attention of those customers who continued with their commercial activities and optimizing the use of refrigeration equipment installed in the area to maintain market positioning.
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