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Browsing by Subject acciones de social media marketing
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
La influencia de las acciones de social media marketing en la satisfacción y la intención de recompra.
Jaramillo Ventura, Katheryn Jurlissa
;
Gonzales Salvador, Lorena del Rosario
Asesorado por
Bazo Quintana, Pedro Vicente
8-Jul-2021
Universidad Peruana de Ciencias Aplicadas (UPC)
acciones de social media marketing
;
recomendaciones
;
personalización
;
información
;
interacción
;
contenido
;
Instagram
;
satisfacción
;
intención de recompra
;
social media marketing actions
;
recommendations
;
personalization
;
information
;
interaction
;
content
;
satisfaction
;
repurchase intention
