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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
Análisis de los principales factores que influyen en la decisión de compra de ropa en la industria Fast Fashion en mujeres de 18 a 37 años de los NSE Ay B, residentes de la zona 7 de Lima Metropolitana
Castro Girón, Melanie Sofía
;
Iparraguirre García, Marina Isabella Milagro
Asesorado por
Vigo Ibáñez, Emperatriz
5-Mar-2019
Universidad Peruana de Ciencias Aplicadas (UPC)
Fast fashion
;
Retail
;
Decisión de compra
;
Comportamiento del consumidor
;
Investigación de mercados
;
Lima Metropolitana
;
Zona 7
;
Purchase decision
;
Consumer behavior
;
Market research
;
Metropolitan Lima
;
Zone 7