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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
Gerencia basada en la relación con los clientes en la empresa Makro Supermayorista Sede Santa Anita, 2014
Respaldiza Crevoisier, Giancarlo Enrique
Asesorado por
Ventura Pinedo, César Manuel
2014
Universidad César Vallejo
CRM(Customer Relationship Management)
;
Data Warehouse (banco de datos)
;
KVI (Known Value Items)
;
Cross Sell
;
Up Sell
;
Retención de clientes
;
Fidelización
;
Necesidades
;
Servicio
;
Posicionamiento