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Browsing by Subject Rural community tourism
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
Videos testimoniales como elementos de comunicación de experiencias y su relación a la decisión de compra del turismo rural comunitario en Cusco en hombres y mujeres millenials en Lima Metropolitana.
Garcia Rodriguez, Lucia del Pilar
Asesorado por
Mauricio Andía, Martín Alonso
2-Dec-2020
Universidad Peruana de Ciencias Aplicadas (UPC)
Marketing digital
;
Turismo
;
Turismo rural comunitario
;
Proceso de compra
;
Instagram
;
Facebook
;
Youtube
;
Ewom
;
Youtubers
;
Influencers
;
Medios digitales
;
Digital marketing
;
Tourism
;
Rural community tourism
;
Purchase process
;
Digital media