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Browsing by Subject FODA (fortalezas, oportunidades, debilidades y amenazas
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Showing results 1 to 1 of 1
El nivel de posicionamiento en el mercado de la Boutique OOH LA LA de la Ciudad de Cajamarca: una propuesta de estrategias de marketing - 2014
Rojas Sarmiento, Ana Paola
Asesorado por
Pajares Arana, Marco Antonio
2014
Universidad Nacional de Cajamarca
Estrategias de marketing
;
Boutique
;
Posicionamiento
;
clientes
;
diferenciación
;
análisis situacional
;
FODA (fortalezas, oportunidades, debilidades y amenazas
;
objetivos, producto, precio, plaza y promoción