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Browsing by Subject Estrategia Publicitaria de Fidelización
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
“Relación entre la imagen de marca y la estrategia publicitaria de fidelización a través del spot televisivo “testimonio de los trabajadores”, caso Grupo Gloria, 2017”
Noriega Chávez, María Guadalupe
Asesorado por
Cautín Martínez, Alfredo Antenor
2017
Universidad César Vallejo
Imagen de Marca
;
Estrategia Publicitaria de Fidelización
;
Spot Televisivo
;
Testimonio de los Trabajadores
;
Gloria
