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Browsing by Subject Digital branding
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
Brand identity, brand community y brand community identity en relación al brand loyalty en un contexto de comunidades digitales
Bastias Paredes, Connie Danayer
;
Terrones Rosales, Valeria Johana
Asesorado por
Mendoza Cuellar, Hector Jose
3-Mar-2021
Universidad Peruana de Ciencias Aplicadas (UPC)
Identidad de marca
;
Lealtad de marca
;
Marca digital
;
Brand identity
;
Brand loyalty
;
Digital branding
