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Browsing by Subject Comportamiento del consumidor--Investigaciones
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Análisis de los factores presentes en la intención de compra de productos ecológicos de consumidores residentes en Lima Metropolitana y Callao. Uso de la Teoría del Comportamiento Planificado de Ajzen desarrollado por Yadav, R. y Pathak, GS.
Cano Cárdenas, Maria de los Angeles
;
Naquira Espinoza, Carmen Lucia
;
Padilla Martínez, Jorge Arturo
Asesorado por
Martínez Lobatón, Jorge Isaías Octavio Enrique
30-Jun-2021
Pontificia Universidad Católica del Perú
Comportamiento del consumidor--Investigaciones
;
Conducta del consumidor
;
Productos ecológicos--Consumo
;
Responsabilidad social de las empresas--Perú