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Browsing by Subject Cadena de cines
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
Gestión del cambio para el incremento del ticket promedio del área de confitería de una cadena de cines: Marketing Mix
Garibay Gamboa, Edwin Ebert
;
Chacaliaza Jimenez, Karen Teresa
Asesorado por
Vásquez Pajuelo, Lida
14-Nov-2023
Universidad Peruana de Ciencias Aplicadas (UPC)
Gestión del cambio
;
Ticket promedio
;
Cadena de cines
;
Marketing mix
;
Capital humano
;
4P
;
Change management
;
Average ticket
;
Cinema chain
;
Human capital