Skip navigation
English
English
Spanish
Navigate
Communities
& Collections
Author
Advisor
Title
Subject
OCDE subject
Issue Date
Access rights
Research work type
Academic level
Academic program
Academic program code
Institution
Document type
About Renati
Legal
Search and export manual
Common Pickup Mistakes
File restriction in DSpace
Entry of jobs in virtual spaces
Frequent questions
Help
Login
Administrators
Indicators
Reports
Harvester
News
Advanced Search
Home
Browsing by Subject Customer behavior
Jump to:
0-9
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
or enter first few letters:
Sort by:
title
issue date
submit date
In order:
Ascending
Descending
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Authors/Record:
All
1
5
10
15
20
25
30
35
40
45
50
Showing results 4 to 4 of 4
< previous
info:eu-repo/semantics/bachelorThesis
Valor de marcas: la relación del branding y las estrategias de marketing en redes sociales de las bebidas RTD en la generación millennial
Guerrero Carranza, Elia Marianela
;
Portillo Borgo, Maria Fernanda
Asesorado por
Muñoz Díaz, Katherine Giselle
28-Jan-2024
Universidad Peruana de Ciencias Aplicadas (UPC)
Customer behavior
;
Redes sociales
;
Estrategias de marketing en redes sociales
;
Branding funcional
;
Branding intencional
;
Branding emocional
;
Comportamiento del consumidor
;
Pandemia Covid-19
;
Social media
;
Social media marketing strategies
;
Functional branding
;
Emotional branding
;
Covid-19 pandemic