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Browsing by Author Orrego Mora, Noelia
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Incidencia de mensajes subliminales en anuncios publicitarios gráficos en los procesos cognitivos, afectivos, de atracción sexual e intención de compra de un producto aplicado a una muestra de jóvenes de la AAP de CC.CC de la Universidad Señor de Sipán
Orrego Mora, Noelia
Asesorado por
Vidaurre Nieto, Cecilia
2013
Universidad Señor de Sipán
Publicidad subliminal
;
Mensajes subliminales
;
Intención de compra