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Browsing by Author Nole Lagos, Sheyla Pamela
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Showing results 1 to 1 of 1
Comprobar la influencia del User-generate content y los influenciadores en la disposición de pagar un precio superior en restaurantes
Nole Lagos, Sheyla Pamela
;
Tello Paredes, Claudia Janeth
Asesorado por
Lodeiros Zubiria, Manuel Luis
;
Bazo Quintana, Pedro Vicente
18-Apr-2024
Universidad Peruana de Ciencias Aplicadas (UPC)
Influenciadores
;
UGC
;
Disposición a pagar un precio superior
;
Restaurantes
;
Influencers
;
Willingness to pay a higher price
;
Restaurants