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Browsing by Author Mendoza Moreno, Viviana Nicole
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Showing results 1 to 1 of 1
Social media influencers and their impact on consumer behavior: a systematic review of the scientific literature
Mendoza Moreno, Viviana Nicole
Asesorado por
Turriate Guzmán, Adriana Margarita
24-Mar-2023
Universidad Privada del Norte
Redes sociales en línea
;
Comportamiento del consumidor
;
Publicidad en Internet
;
Influencers
;
Consumer behavior
;
Advertising
;
Social networks