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Browsing by Author Hurtado Monzón, Roberto Carlos
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Showing results 1 to 1 of 1
EWOM y Relative Advantage en relación al Trust y al Attitudes Towards Online Shopping en la venta de productos cosméticos de color en el canal e-commerce
Hurtado Monzón, Roberto Carlos
;
Muñoz Faya, Tamara Betsave
Asesorado por
Veliz Chumbiauca, Tulia Palmira
;
Cristobal Suvderlan, Damaris Heidi
8-Jul-2021
Universidad Peruana de Ciencias Aplicadas (UPC)
Compra online
;
Productos cosméticos
;
eWOM
;
Online shopping
;
Cosmetic products
