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Browsing by Author Huayhua Cabezas, Denisse
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info:eu-repo/semantics/bachelorThesis
Engagement de la publicidad online. Revisión sistemática
Huayhua Cabezas, Denisse
Asesorado por
Illa Sihuincha, Godofredo Pastor
2021
Universidad César Vallejo
Mensaje publicitario online
;
Publicidad viral
;
Neurociencia
;
Comportamiento
;
Valor publicitario
;
Boca a boca electrónica
;
Fidelidad de marca