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Browsing by Author Guerra Grande, Stephanie Elizabeth
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Factores del comportamiento del consumidor que influyen en la decisión de compra de productos comestibles en un supermercado en línea, en la mujer moderna entre 26 y 35 años de niveles socioeconómicos B y C, en el año 2018
Guerra Grande, Stephanie Elizabeth
Asesorado por
Morán Macedo, María Rosa
3-Dec-2019
Universidad Peruana de Ciencias Aplicadas (UPC)
Comportamiento del consumidor
;
Alimentos comestibles
;
Compras en línea
;
Mujer moderna
;
Millennials
;
Consumer behavior
;
Edible food
;
Online purchases
;
Modern woman