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Browsing by Author Gamarra Illescas, Fernanda
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
La compra de valor y su relación con la compra por impulso y la satisfacción del cliente dentro del sector de productos orgánicos
Gamarra Illescas, Fernanda
;
Villafuerte Nisa, Vanesa
Asesorado por
Guardamino Baskovich, Romy Barbel
4-Dec-2021
Universidad Peruana de Ciencias Aplicadas (UPC)
Compra por impulso
;
Compra de valor
;
Satisfacción del cliente
;
Valor de compra hedónico
;
Valor de compra utilitario
;
Experiencia de compra
;
Productos orgánicos
;
Impulse buying
;
Purchase of value
;
Customer satisfaction
;
Hedonic purchase value
