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Browsing by Author Blanco Gamero, Carolina
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info:eu-repo/semantics/bachelorThesis
Factores que influyen en la intención de recompra en el comercio electrónico en tiendas por departamento
Acosta Bonilla, Estephania Mercedes
;
Blanco Gamero, Carolina
Asesorado por
Lodeiros Zubiria, Manuel Luis
22-Feb-2024
Universidad Peruana de Ciencias Aplicadas (UPC)
Reputación web
;
Boca a boca electrónico
;
Satisfacción
;
Confianza
;
Valor percibido; intención de recompra
;
Comercio electrónico de tiendas por departamento
;
Web reputation
;
Satisfaction
;
EWom
;
Trust
;
Perceived value
;
Repurchase intention
;
E-commerce retailers