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Browsing by Author Ballarte Beraún, Valia Mayté
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Showing results 1 to 1 of 1
info:eu-repo/semantics/bachelorThesis
Actividades de Marketing en las redes sociales en relación a la confianza de marca, imagen de marca e Intención de compra en la ropa deportiva
Ballarte Beraún, Valia Mayté
;
Llanos Chávez, Bruno Marcelo
Asesorado por
Talledo Flores, Oscar Hernan
2-Dec-2021
Universidad Peruana de Ciencias Aplicadas (UPC)
Actividades de marketing en las redes sociales
;
Confianza de marca
;
Imagen de marca
;
Intención de compra
;
Consumidor
;
Social media marketing activities
;
Brand trust
;
Brand image
;
Customer
;
Brand equity
;
Sportwear