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Browsing by Author Ascuña Silva, Debbie Antar-Sherat
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info:eu-repo/semantics/bachelorThesis
Las acciones del boca oído electrónico y el contenido de la fanpage influyen en el proceso de compra del millennial en la industria textil del NSE A y B de tiendas por departamento en la zona 7 de Lima Metropolitana 2018
Ascuña Silva, Debbie Antar-Sherat
;
Cruz Correa, Luis Carlos
Asesorado por
Vigo Ibáñez, Emperatriz
26-Feb-2020
Universidad Peruana de Ciencias Aplicadas (UPC)
Redes sociales
;
Industria textil
;
Proceso de compra
;
Tiendas por departamento
;
Millennials
;
Social networks
;
Textile industry
;
Purchasing process
;
Department stores
