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Browsing by Author López Zárate, Patricia Janet
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info:eu-repo/semantics/bachelorThesis
Impacto de un plan de negocios en el incremento de clientes en la Constructora Mantenimiento y Construcciones S.A.C.
López Zárate, Patricia Janet
Asesorado por
Guzmán Wilcox, Alberto
2019
Universidad Ricardo Palma
Marketing
;
Plan de negocios
;
Segmentación de Mercado
;
VAN Valor actual neto
;
TIR Tasa interna de retorno