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Bravo, M., (2017). Cadena de valor para promover la exportación de miel de abeja en Oxapampa hacia Alemania 2018 [Tesis, Universidad Femenina del Sagrado Corazón]. http://hdl.handle.net/20.500.11955/389
Bravo, M., Cadena de valor para promover la exportación de miel de abeja en Oxapampa hacia Alemania 2018 [Tesis]. PE: Universidad Femenina del Sagrado Corazón; 2017. http://hdl.handle.net/20.500.11955/389
@misc{renati/973386,
title = "Cadena de valor para promover la exportación de miel de abeja en Oxapampa hacia Alemania 2018",
author = "Bravo Aliaga, Michelle Dominick",
publisher = "Universidad Femenina del Sagrado Corazón",
year = "2017"
}
Title: Cadena de valor para promover la exportación de miel de abeja en Oxapampa hacia Alemania 2018
Authors(s): Bravo Aliaga, Michelle Dominick
Advisor(s): Vargas Guillén, Santos David
Keywords: Cadena de valor; Miel; Exportaciones; Alemania; Negocios internacionales--Tesis
OCDE field: https://purl.org/pe-repo/ocde/ford#5.02.04
Issue Date: 2017
Institution: Universidad Femenina del Sagrado Corazón
Abstract: En la presente investigación se demuestra que la Cadena de Valor podrá incrementar la producción y promover la exportación de miel de abeja en Oxapampa hacia Alemania 2017. Para el desarrollo de la investigación se aplicó la encuesta escala nominal la muestra de tipo no probabilístico estuvo conformada por 30 apicultores que son miembros de la asociación de apicultores de Oxapampa, entre ellos el presidente de la asociación. Como resultado se mostró que todavía los apicultores utilizan métodos empíricos para la extracción y producción de miel de abeja, y que existe una desinformación sobre la exportación de este producto, ya que no efectúan una cadena de valor adecuada y lo consideran como una actividad secundaria, a pesar que se encuentran en zonas que podrían tener una alta productividad y competir con mercados que actualmente se encuentran entre los principales exportadores. El presente estudio concluye que una buena cadena de valor incrementa la producción de miel, mediante la implementación tecnología, capacitación a los apicultores, Buenas Prácticas Apícolas (BPA) y la responsabilidad de sostenibilidad en las áreas de producción para poder competir con otros mercados para exportar hacia Alemania, ya que es uno de los principales países que importan miel de abeja.
This research shows that the Value Chain can increase production and promote the export of honey in Oxapampa to Germany 2017. For the development of the research, the nominal scale survey was applied; the non-probabilistic sample consisted of 30 beekeepers who are members of Oxapampa's beekeepers' association, among them the president of the association. As a result, it was shown that beekeepers still use empirical methods for the extraction and production of honey, and that there is a misinformation about the export of this product, since they do not make an adequate value chain and consider it as a secondary activity, although they are located in areas that could have high productivity and compete with markets that are currently among the main exporters. In the present study concludes that a good value chain increases honey production, through the implementation of technology, training to beekeepers and good beekeeping practices and sustainability responsibility in production areas to be able to compete with other markets to export Germany since his is one of the main countries that import honey.
This research shows that the Value Chain can increase production and promote the export of honey in Oxapampa to Germany 2017. For the development of the research, the nominal scale survey was applied; the non-probabilistic sample consisted of 30 beekeepers who are members of Oxapampa's beekeepers' association, among them the president of the association. As a result, it was shown that beekeepers still use empirical methods for the extraction and production of honey, and that there is a misinformation about the export of this product, since they do not make an adequate value chain and consider it as a secondary activity, although they are located in areas that could have high productivity and compete with markets that are currently among the main exporters. In the present study concludes that a good value chain increases honey production, through the implementation of technology, training to beekeepers and good beekeeping practices and sustainability responsibility in production areas to be able to compete with other markets to export Germany since his is one of the main countries that import honey.
Link to repository: http://hdl.handle.net/20.500.11955/389
Discipline: Administración de Negocios Internacionales
Grade or title grantor: Universidad Femenina del Sagrado Corazón. Facultad de Ingeniería, Nutrición y Administración
Grade or title: Licenciada en Administración de Negocios Internacionales
Juror: Santos Bandy, Marinalva; Valdivia Rivera, Enrique; Vargas Guillén, Santos David
Register date: 24-Jan-2018
This item is licensed under a Creative Commons License