Bibliographic citations
Hernández, Á., Rojas, A., Torres, S., Acosta, J. (2019). Planeamiento estratégico para el departamento de Norte de Santander (Colombia) [Pontificia Universidad Católica del Perú]. http://hdl.handle.net/20.500.12404/13478
Hernández, Á., Rojas, A., Torres, S., Acosta, J. Planeamiento estratégico para el departamento de Norte de Santander (Colombia) []. PE: Pontificia Universidad Católica del Perú; 2019. http://hdl.handle.net/20.500.12404/13478
@mastersthesis{sunedu/2660098,
title = "Planeamiento estratégico para el departamento de Norte de Santander (Colombia)",
author = "Acosta Bautista, Jaime Alejandro",
publisher = "Pontificia Universidad Católica del Perú",
year = "2019"
}
The purpose of this paper is to implement the Strategic Plan developed for the department of Norte de Santander. Through the execution of retained strategies, the long-term objectives established by 2028 will be achieved, and the desired future situation will be reached based on three fundamental pillars: sustained economic development, reduction of unemployment and as a result the reduction of poverty; throughout the development of the mining, agroindustrial, tourism and livestock sectors. This Strategic Plan has been developed based on the Sequential Model of the Strategic Process created by D'Alessio (2015). It began with the analysis of the current situation of the department of Norte de Santander, to subsequently establish the desired future situation, from which the strengths and weaknesses of the department, the threats and opportunities of the environment were identified. Afterwards, the effective strategies to be followed were established to achieve their competitive and environmentally sustainable development. This Strategic Process is iterative, feedback and interactive, which allows to constantly review the different stages of the plan, making adjustments as required. Research shows that although Norte de Santander presents many opportunities for improvement, it has the potential to become a competitive department in the economic and social fields at a national level. Implementing this strategic plan, the department will be one of the most productive, efficient and sustainable departments in Colombia, and an international benchmark for competitiveness and management.
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